We had the opportunity to tell a very unique story. We collaborated with Microsoft's Envisioning Team to craft and imagine what technology would look & feel like 5-10 years in the future. Microsoft had us integrate their business pillars into our thinking so each moment felt like a real situation. They then use this video and the design language to build out real product teams. It's a living visual moodboard that inspires them to think beyond.
We designed everything, from the branding of the Hotel to the Operating System & User Interface design all the way down to the polar bear tutor for the young girl ... lovingly name "Rob-bear-to". This is our most expressive body of work that shows complete holistic design. Within 3 months of launch this project had over 40 Million views on YouTube.
